In his position as Pinnacle Hotels USA founder, Bharat Lall guides a wide range of properties in locations throughout Southern California and beyond. A prominent member of his local community, Bharat Lall is active with the San Diego Indian American Society, which was established more than three decades ago and provides scholarships and organizes cultural events.
An eagerly awaited event each year is the Mahatma Gandhi Memorial Lecture, which had Dr. Jonas Salk as its first presenter in 1984. The most recent speaker was Nisha Desai Biswal, who has achieved a high profile role in the U.S. State Department as Assistant Secretary of State for Central and South Asia.
Previously an administrator with the U.S. Agency for International Development and with American Red Cross experience, Ms. Biswal was appointed to her position by President Barack Obama in 2013. She broke ground as the first person in the role to be of South Asian origin, and currently coordinates bilateral relations with countries ranging from Sri Lanka to Kazakhstan.
As reported in the Times of India, Ms. Biswal’s appointment placed her in the company of well-known politician Bobby Jindal as an Indian-American achieving the assistant secretary level in U.S. government. Speaking with the Telegraph, she noted that her position was one in which reviving talks between India and Pakistan, as well as resolving Indian-Nepalese issues, was a priority.
In his work as president and chief executive officer of Pinnacle Hotels USA, Bharat Lall has dedicated himself to ensuring that all hotels under the Pinnacle banner provide exceptional levels of service to their guests. The company’s inception occurred in 1998 when it started to invest in failing hotels that could potentially be improved under its stewardship. Active in his community, Bharat Lall donates to the Mahatma Gandhi Scholarship Fund overseen by the San Diego Indian American Society. The society was created in 1984 with four aims.
1. To establish the Mahatma Gandhi Memorial Scholarship, which would be of benefit to college-age high school graduates in the San Diego area while also memorializing the contributions that Gandhi made to the world.
2. To undertake initiatives that would benefit people both in San Diego and India.
3. To recognize contributions and service by any person to the society, regardless of that person’s field, in India or the United States.
4. To foster a stronger relationship between the United States and India in any way it can.
To reach these goals, the society has expanded its program offerings to include the Chakra Award, granted annually to individuals who have been able to focus their efforts enough to earn distinction for their achievements in any field, and the Unity in Diversity program, which shines a spotlight on Indian culture such as music, drama, and dance.